Topic National Seafood Month

Featured image for H-E-B, Giant Eagle, Wakefern Among Companies Signed on to GSA’s National Seafood Month Campaign

H-E-B, Giant Eagle, Wakefern Among Companies Signed on to GSA’s National Seafood Month Campaign

The Global Seafood Alliance is pleased to announce the launch of its second annual consumer campaign to celebrate October as National Seafood Month. The campaign “Choose Seafood with Standards” will focus on increasing consumer awareness of GSA’s Best Aquaculture Practices (BAP) certification and driving sales of responsibly produced and sourced seafood. Building on the success 

Featured image for Retailers and Foodservice Operators Join GSA in First Consumer Campaign for National Seafood Month

Retailers and Foodservice Operators Join GSA in First Consumer Campaign for National Seafood Month

Throughout the month of October, the Global Seafood Alliance’s first consumer marketing campaign, “Healthy Fish, Healthy Planet, Healthy You!,”  will culminate with retail and foodservice promotions and consumer communications focused on GSA’s Best Aquaculture Practices certification. Timed to coincide with U.S. National Seafood Month in October, the campaign will educate consumers using earned and social 

Featured image for Global Seafood Alliance Aims to Increase Seafood Consumption with First Consumer Marketing Campaign

Global Seafood Alliance Aims to Increase Seafood Consumption with First Consumer Marketing Campaign

Today the Global Seafood Alliance announced the launch of its first consumer marketing campaign to coincide with U.S. National Seafood Month in October. To capitalize on consumers’ shift to more seafood consumption and preference for fish that’s responsibly sourced, the campaign will communicate directly with consumers through earned and social media and engage retailers and 

Featured image for Kimberly Thompson and Jerry R. Schubel and the Most Asked Aquaculture Question

Kimberly Thompson and Jerry R. Schubel and the Most Asked Aquaculture Question

During National Seafood Month we asked experts in the aquaculture world the question they’re asked most frequently. GAA: What’s the aquaculture question you’re asked the most? How do you answer? The question most people have is, “What is marine aquaculture?” Most people are familiar with land-based farms for beef, poultry, and produce, but farming in 

Featured image for NFI Future Leaders and SeaShare: Collaborating for a Cause

NFI Future Leaders and SeaShare: Collaborating for a Cause

In honor of U.S. National Seafood Month in October, the Global Aquaculture Alliance is teaming up with the National Fisheries Institute’s Future Leaders Class of 2018 to assist SeaShare, a nonprofit organization founded in 1994 to help connect the industry to hunger-relief efforts in the United States. This year, a collection of classmates, including GAA Marketing