The Global Seafood Alliance (GSA) is exhibiting once again this year at Seafood Expo Global (SEG), scheduled to take place at Fira de Barcelona in Barcelona, Spain, from April 25 to 27, 2023. Attendees are encouraged to visit GSA stand 5D201 or register for the GSA Stakeholder Update & Luncheon in Room CC1.4 at the
The Global Seafood Alliance (GSA) has announced the preliminary results from its first consumer marketing campaign, “Healthy Fish, Healthy Planet, Healthy You!” Conducted in October to coincide with U.S. National Seafood Month, the campaign was designed to build consumer awareness of the Best Aquaculture Practices (BAP) certification program and drive sales of BAP-certified seafood products.
Throughout the month of October, the Global Seafood Alliance’s first consumer marketing campaign, “Healthy Fish, Healthy Planet, Healthy You!,” will culminate with retail and foodservice promotions and consumer communications focused on GSA’s Best Aquaculture Practices certification. Timed to coincide with U.S. National Seafood Month in October, the campaign will educate consumers using earned and social
The Global Seafood Alliance (GSA) is pleased to announce that it has hired Alison Harris as Chief Sales and Marketing Officer, a newly created role for the nonprofit organization. Harris oversees GSA’s Market Development and Outreach teams and reports to GSA CEO Brian Perkins. “GSA’s mission is to build trust in seafood,” says GSA CEO
Chinese retailer Qdama has pledged to source seafood from Best Aquaculture Practices (BAP)-certified producers as part of a memorandum of understanding (MoU) that the company signed with the Global Seafood Alliance (GSA) on July 22 in Guangzhou. To help provide assurances to consumers, Qdama has agreed to begin sourcing BAP seafood to strengthen its commitment to
The Global Seafood Alliance (GSA) recently conducted a survey of nearly 3,000 consumers in China to better understand consumer purchasing decisions and the influence and awareness of the Best Aquaculture Practices (BAP) label. A total of 2,698 consumers were surveyed in 31 provinces, with 91% of those surveyed being under the age of 40. About
The Best Aquaculture Practices (BAP) Sustainable Feed Ingredients Vanguard Standard is now available for public comment, the Global Seafood Alliance announced on Aug. 4. The 60-day public comment period ends on Oct. 3. Currently, feed mills find it difficult to meet sustainability goals because of the limited availability of certified ingredients, particularly plant-based ones. This
The Kingfish Company, a Yellowtail Kingfish producer with its Kingfish Zeeland facility based in the Netherlands, has become the first company in Europe to successfully complete a pilot of Global Seafood Alliance’s (GSA) Raised Without Antibiotics Standard. Kingfish Zeeland was also the world’s first recirculating aquaculture system (RAS) to earn Best Aquaculture Practices (BAP) certification
The Best Aquaculture Practices (BAP) Seaweed Farm Standard has been released for public comment, the Global Seafood Alliance (GSA) unveiled on July 14. The 60-day public comment period concludes on Sept. 13. The addition of a standard for seaweed farming to BAP’s suite of industry-leading certification standards recognizes the burgeoning popularity of seaweed as an
A new Best Aquaculture Practices (BAP) consumer-facing website, a key piece of the Global Seafood Alliance’s (GSA) first-ever consumer marketing campaign, was unveiled today. The site features information on the BAP certification program, an introduction to aquaculture, seafood recipes and information on seafood’s positive effect on health and wellness. The site also links to a
Global Seafood Alliance (GSA) is celebrating United Nations World Oceans Month 2022, a reminder that the ocean connects us all and plays an essential role in our everyday lives. Our oceans feed billions of people and over 3 billion people depend on marine and coastal biodiversity for their livelihood. By 2050, the demand for animal
The Global Seafood Alliance (GSA) is partnering with the North Atlantic Seafood Forum for the fourth consecutive year, co-sponsoring this year’s Sustainability Seminar, “Accelerating Towards a More Sustainable Sector,” with the Marine Stewardship Council (MSC) and the Aquaculture Stewardship Council (ASC). The North Atlantic Seafood Forum (NASF) will be held both online and in-person at the
More than 30 leading restaurants and hotels in Hong Kong and Macau have created special menus highlighting responsibly sourced seafood in celebration of World Oceans Day to show their commitment toward eating responsible seafood. Starting June 6, restaurants participating in the week-long event will serve seafood from certified aquaculture operations and biologically sustainable fishing operations.
The Global Seafood Alliance (GSA) has partnered with Envisible, a company specializing in sustainable sourcing and traceability technology, to digitize GSA’s operations in a multi-year partnership that will leverage supply chain information for Best Aquaculture Practices (BAP) and Best Seafood Practices (BSP) stakeholders across the globe. This initiative will enable GSA partners and endorsers to
BAP Spotlight Stories were created as way to highlight BAP-certified producers around the world and the stories of the people behind them. If you’re interested in being featured in a spotlight story, reach out to us here. The following questions were answered by RJ Taylor, owner of Cedar Crest Trout Farms (which operates the brand
Our oceans are a vital source of food for millions of people around the globe. What few realize is the important role aquaculture, also known as fish farming, has played in communities and in the seafood industry for thousands of years. We all know that seafood is a healthy food choice, rich in protein and
The Best Aquaculture Practices (BAP) Recirculating Aquaculture Systems (RAS) Vanguard Standard is now available for public comment, the Global Seafood Alliance announced on May 5. The 60-day public comment period ends on July 4. This is the third set of standards released under BAP’s new Vanguard program, introduced to encourage rapid development of standards to
Today the Global Seafood Alliance announced the launch of its first consumer marketing campaign to coincide with U.S. National Seafood Month in October. To capitalize on consumers’ shift to more seafood consumption and preference for fish that’s responsibly sourced, the campaign will communicate directly with consumers through earned and social media and engage retailers and