Intelligence

Why are young adults eating less seafood? Virtual reality provides some answers

Using virtual reality, a Norweigan study finds young adults prioritize taste, habits and price over sustainability when buying seafood. 

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Aquaculture Exchange: Peter Bridson
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Aquaculture Exchange: Peter Bridson

Peter Bridson, who steered aquaculture research for Seafood Watch and its highly influential marketplace recommendations for six years, now runs his own consultancy, Seagreen Research. He discusses global food security, certification standards and gradually changing perceptions about farmed salmon.